CoverGirl

Olay Simply Ageless Foundation 240 Natural Beige

A warm shade sitting deeper than 73% of the 6752 on sale. Everything below is the closest colour another brand makes to it.

The same colour, elsewhere

The closest shade each brand makes, nearest first. A ΔE under 2 is a colour difference you would have to look for.

Hourglass

Veil Fluid Makeup No. 1 Ivory

ΔE 0.58 indistinguishable
ULTA

Adjustable Coverage Foundation Light Cool

ΔE 0.69 indistinguishable
NYX Professional Makeup

Born To Glow Naturally Radiant Foundation Vanilla

ΔE 0.77 indistinguishable
Fenty Beauty

Pro Filt'r Soft Matte Powder Foundation 220

ΔE 0.9 indistinguishable
Smashbox

Primer + Foundation Customizable Set 0.2 Smashbox

ΔE 0.9 indistinguishable
Guerlain

L'Essentiel Natural Longwear Foundation SPF 20 04C

ΔE 0.91 indistinguishable
UOMA Beauty

Say What?! Foundation T2N Fair Lady

ΔE 1.04 very close
Wet n Wild

PhotoFocus Liquid Foundation Shell Ivory

ΔE 1.06 very close
ILIA

True Skin Serum Foundation Catalina

ΔE 1.12 very close
Tarte

Maracuja Hydrating Tinted Moisturizer 13B

ΔE 1.17 very close
Estée Lauder

Futurist Hydra Rescue Moisturizing Makeup SPF 45 3N1 Ivory Beige

ΔE 1.24 very close
MAC

Studio Waterweight SPF 30 Foundation NW18

ΔE 1.28 very close

The neighbouring shades CoverGirl makes, in case this one runs a little light or a little deep on you.

ΔE 0.89 away Simply Ageless 3-In-1 Liquid Foundation Warm Beige

Swatch colours come from a catalogue collected in 2021-01, so a shade discontinued since then may no longer be on sale. Search for this shade.

A shade that matches your old foundation only helps if the old one was right. Read your skin colour from a photo and check.