Shade converter → Juvia's Place
Juvia's Place
I Am Magic Foundation 240 Lagos
A neutral shade sitting deeper than 8% of the 6752 on sale. Everything below is the closest colour another brand makes to it.
- Swatch
- #90502dsampled from the retailer's swatch
- Lightness L*
- 41.0deeper than 8% of the range
- Hue angle
- 53°neutral undertone
- Chroma
- 39.6how saturated it is
The same colour, elsewhere
The closest shade each brand makes, nearest first. A ΔE under 2 is a colour difference you would have to look for.
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ΔE 0.5 indistinguishable
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Wet n Wild
PhotoFocus Liquid Foundation Mahogany
ΔE 1.02 very close
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Almay
Clear Complexion Make Myself Clear Makeup 900 Cappuccino
ΔE 1.07 very close
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Catrice
True Skin Hydrating Foundation 080 Neutral Pecan
ΔE 1.26 very close
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It Cosmetics
Your Skin But Better Foundation + Skincare 52 Rich Warm
ΔE 1.34 very close
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Benefit Cosmetics
Hello Happy Flawless Brightening Foundation SPF 15 Shade 10 Deep Warm
ΔE 1.4 very close
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Dose Of Colors
Meet Your Hue Foundation 130 Dark
ΔE 1.5 very close
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KVD Beauty
Lock-It Foundation 76 Deep W
ΔE 1.62 very close
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Laura Mercier
ΔE 1.63 very close
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Marc Jacobs Beauty
Re(marc)able Full Cover Foundation Concentrate 84 Cocoa Medium
ΔE 1.66 very close
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bareMinerals
Matte Foundation Broad Spectrum SPF 15 27 Warm Deep
ΔE 1.67 very close
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Clinique
Beyond Perfecting Foundation + Concealer WN 122 Clove
ΔE 1.75 very close
Swatch colours come from a catalogue collected in 2021-01, so a shade discontinued since then may no longer be on sale. Search for this shade.
Not sure this one is right on you?
A shade that matches your old foundation only helps if the old one was right. Read your skin colour from a photo and check.