It Cosmetics

Your Skin But Better Foundation + Skincare 39 Tan Neutral

A warm shade sitting deeper than 35% of the 6752 on sale. Everything below is the closest colour another brand makes to it.

The same colour, elsewhere

The closest shade each brand makes, nearest first. A ΔE under 2 is a colour difference you would have to look for.

Guerlain

L'Essentiel Natural Longwear Foundation SPF 20 055W

ΔE 0.3 indistinguishable
Armani Beauty

Luminous Silk Perfect Glow Flawless Oil-Free Foundation 9

ΔE 0.33 indistinguishable
Maybelline

Dream Radiant Liquid Foundation Honey Beige

ΔE 0.61 indistinguishable
Estée Lauder

Double Wear Stay-in-Place Makeup 2C4 Ivory Rose

ΔE 0.61 indistinguishable
Milani

Conceal + Perfect Smooth Finish Cream-To-Powder Foundation Sand Beige

ΔE 0.7 indistinguishable
Perricone MD

No Makeup Foundation Serum Broad Spectrum SPF 20 Beige

ΔE 0.8 indistinguishable
Hourglass

Vanish Seamless Finish Foundation Stick Nude

ΔE 0.85 indistinguishable
VDL

Perfect Lasting Foundation V06 Warm Rich Brown

ΔE 0.96 indistinguishable
Tarte

SEA Water Foundation Broad Spectrum SPF 15 53G

ΔE 1.1 very close
Urban Decay Cosmetics

Hydromaniac Glowy Tinted Hydrator Foundation 41

ΔE 1.16 very close
rms beauty

"Un" Cover-up Concealer 77

ΔE 1.2 very close
Yves Saint Laurent

All Hours Longwear Natural Matte Foundation BD65

ΔE 1.21 very close

Swatch colours come from a catalogue collected in 2021-01, so a shade discontinued since then may no longer be on sale. Search for this shade.

A shade that matches your old foundation only helps if the old one was right. Read your skin colour from a photo and check.