Foundation Shade Finder

Your shade, in any other brand.

If you already own a foundation that works, you do not need a photo. Look it up and we will find the closest colour every other brand makes, measured the same way a colour lab would.

6752 shades from 106 brands.

36 matches for “ILIA”

Pick the exact product you own. The same shade code often differs between formulas from one brand, so the formula matters.

  1. #ecc4ab convert →

  2. #fcd4c0 convert →

  3. #edc5b1 convert →

  4. #f4dacb convert →

  5. #f9d3bf convert →

  6. #b26d52 convert →

  7. #e2b49b convert →

  8. #f1c8b3 convert →

  9. #deb294 convert →

  10. #d39c7b convert →

  11. #f2d6c0 convert →

  12. #fddbc8 convert →

  13. #e3b89a convert →

  14. #efdac9 convert →

  15. #c1825e convert →

  16. ILIA

    True Skin Serum Foundation Formentera

    #fedec8 convert →

  17. ILIA

    True Skin Serum Foundation Martinique

    #c47f4e convert →

  18. ILIA

    True Skin Serum Foundation Montserrat

    #d29a7f convert →

  19. #fac7a3 convert →

  20. #dcae91 convert →

  21. #835142 convert →

  22. #f3d8c4 convert →

  23. #e9c8b0 convert →

  24. #dfab87 convert →

  25. #6e5044 convert →

  26. #dfab87 convert →

  27. #cd9b75 convert →

  28. #de9e7c convert →

  29. #edc5a7 convert →

  30. #edc5a7 convert →

  31. #cb9876 convert →

  32. #a16554 convert →

  33. #fee4d1 convert →

  34. #c48160 convert →

  35. #a66f49 convert →

  36. #e3c2ac convert →

Why a shade code does not travel

Brands number their ranges however they like. The only thing two shades really share is a colour, so that is what gets compared here.

  • Every shade is a measured colour first Each swatch is converted to CIE L*a*b* and compared with CIEDE2000, the standard for how far apart two colours look to an eye.
  • The formula matters as much as the code One brand's NC30 in a stick and in a fluid are not the same colour. Both are listed separately for that reason.
  • Coverage and finish are still yours to pick A match tells you the colour is right. Whether it is matte, dewy, sheer or full is a separate decision, and the shade page links out to check.

Not sure which shade you wear?

Upload a photo instead and we will read the colour straight off your skin.

Read my skin tone from a photo

Shade colours come from The Pudding’s foundation shade dataset, collected from Sephora and Ulta in 2021-01 and published under an MIT licence. 6752 of those shades are in use here, across 106 brands and 326 products.