Your shade, in any other brand.
If you already own a foundation that works, you do not need a photo. Look it up and we will find the closest colour every other brand makes, measured the same way a colour lab would.
6752 shades from 106 brands.
3 matches for “COOLA”
Pick the exact product you own. The same shade code often differs between formulas from one brand, so the formula matters.
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COOLA
#db9b78 convert →
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COOLA
Rōsilliance™ Organic BB+ Cream SPF 30 Medium/Dark
#a87766 convert →
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COOLA
Rōsilliance™ Organic BB+ Cream SPF 30 Light/Medium
#c89d8d convert →
Why a shade code does not travel
Brands number their ranges however they like. The only thing two shades really share is a colour, so that is what gets compared here.
- Every shade is a measured colour first Each swatch is converted to CIE L*a*b* and compared with CIEDE2000, the standard for how far apart two colours look to an eye.
- The formula matters as much as the code One brand's NC30 in a stick and in a fluid are not the same colour. Both are listed separately for that reason.
- Coverage and finish are still yours to pick A match tells you the colour is right. Whether it is matte, dewy, sheer or full is a separate decision, and the shade page links out to check.
Not sure which shade you wear?
Upload a photo instead and we will read the colour straight off your skin.
Read my skin tone from a photo
Shade colours come from The Pudding’s foundation shade dataset, collected from Sephora and Ulta in 2021-01 and published under an MIT licence. 6752 of those shades are in use here, across 106 brands and 326 products.